A little background about our chief farmer, Mr. Kinoshita, who uprooted himself from his homeland(Tokushima, Japan) and went on to live in a strawberry farm in the outskirts of Kota Kinabalu (KK), Malaysia. During his stay in KK, he was told by the locals that the region was unsuitable for sustainable strawberry farming. Where the other farmers failed, Mr. Kinoshita succeeded and he managed to harvest strawberries which came as an eye-opening surprise to the locals. To further his ambition to cultivate the best in class strawberries, Mr. Kinoshita joined Chitose and with a team of agriculture experts and savvy business executives the team set their eyes on Cameron Highlands as the next playing field. Today, Chitose managed to cultivate and harvest strawberries all year round due to the stable climate conditons in Cameron Highlands.
